The 127th Online Canton Fair
The 127th China Import and Export Fair (Canton Fair) ended perfectly online. This is a trade event with special significance in a special period. Affected by the new crown pneumonia epidemic, this year, the Canton Fair, which has been held for 63 consecutive years, has been moved to the "cloud" for the first time. 50 virtual exhibition areas have been set up according to 16 categories of commodities, and services such as online promotion, supply and purchase docking, and online negotiation are provided around the clock. While global merchants presented a "feast" made in China, they also sent a strong signal to the world to work together to overcome difficulties and mutually beneficial cooperation at the very moment of the global war epidemic.
Gull team live broadcast online
Since the Ministry of Commerce decided in mid-April this year that the current (127th) Canton Fair will be held in the "cloud", Mr. Xu immediately issued a mobilization order and held several preparatory meetings to organize the "Online Canton Fair" to the greatest extent. The "cloud" window shows our company's "image" and "best" products to customers from all over the world, and has carried out a systematic division of labor and arrangement.
With the leadership of the business department and the assistance of various departments of the company, the complicated but not chaotic preparatory work was carried out in full swing. Carefully select products and product uploads, compile promotional texts, plan director scripts, purchase live broadcast equipment and props, organize two live broadcast rehearsals, record and shoot product detail pictures, corporate promotional videos and factory inspection videos.
During the 10-day online exhibition, Ouou Power Machinery held dozens of "live broadcast" activities. All salesmen actively participated in three shifts in groups of three. Everyone has no experience in live broadcast, but everyone There is no stage fright, and we try to present our products to buyers in many different forms.
This year's Canton Fair has attracted overseas buyers from 217 countries and regions to register and visit the exhibition. The distribution of buyers' origins has set a historical record, maintaining diversification and globalization, and continuing to help optimize the layout of the international market. Considering the language barrier of the live broadcast, we also interspersed Russian and Spanish special sessions at different times, so as to provide customers with better services.
City leaders came to visit and guide
The city leaders enthusiastically inquired in detail about the development status of the garden machinery industry and the related situation of on-site transactions. He also pointed out that this Canton Fair is the first large-scale exhibition after the impact of the global epidemic. The company is currently in a critical period of development, and must make good use of the opportunity of the Canton Fair to vigorously develop new markets, develop new customers, and strengthen the company's strength.
The city leaders enthusiastically inquired in detail about the development status of the garden machinery industry and the related situation of on-site transactions. He also pointed out that this Canton Fair is the first large-scale exhibition after the impact of the global epidemic. The company is currently in a critical period of development, and must make good use of the opportunity of the Canton Fair to vigorously develop new markets, develop new customers, and strengthen the company's strength.